- a medium for advertising
- Макаров: средство рекламирования
Универсальный англо-русский словарь. Академик.ру. 2011.
a medium for advertising
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advertising — in the broadest sense of making goods publicly known developed as early as commodity exchange took shape in human society. In China, as elsewhere, the earliest medium of advertising was oral and even musical. The Book of Odes recorded an entry in … Encyclopedia of Contemporary Chinese Culture
Advertising media selection — is the process of choosing the most cost effective media for advertising, to achieve the required coverage and number of exposures in a target audience. Contents 1 Performance 1.1 Frequency 1.2 Spread … Wikipedia
advertising — Advertising in Spain is part of the international advertising scene, with the top twenty agencies being owned, with very few exceptions, wholly or in part by multinational groups. Most of these groups became established by acquiring or… … Encyclopedia of contemporary Spanish culture
Advertising research — is a specialized form of marketing research conducted to improve the efficiency of . According to MarketConscious.com, “It may focus on a specific ad or campaign, or may be directed at a more general understanding of how advertising works or how… … Wikipedia
medium — [mē′dē əm] n. pl. mediums or media [mē′dēə] [L, the middle, neut. of medius: see MID1] 1. a) something intermediate b) a middle state or degree; mean 2. an intervening thing through which a force acts or an e … English World dictionary
Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… … Wikipedia
advertising — /ad veuhr tuy zing/, n. 1. the act or practice of calling public attention to one s product, service, need, etc., esp. by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.: to get more customers by… … Universalium
Advertising agency — An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising (and sometimes other forms of promotion) for its clients. An ad agency is independent from the client and provides an outside point… … Wikipedia
medium — ▪ I. medium me‧di‧um 1 [ˈmiːdiəm] adjective of middle size, between small and large: • Disposable nappies come in small, medium and large sizes. • Small and medium firms will benefit most from the new rules. [m0] ▪ II. medium medium 2 noun … Financial and business terms
medium — me|di|um1 S3 [ˈmi:diəm] adj 1.) of middle size, level, or amount ▪ What size shirt does he wear small, medium or large? (of) medium height/length/build ▪ She s of medium height. ▪ hair of medium length ▪ Fry the onions over a medium heat until… … Dictionary of contemporary English
medium */*/ — I UK [ˈmiːdɪəm] / US [ˈmɪdɪəm] noun [countable] Word forms medium : singular medium plural mediums 1) a) Word forms medium : plural media UK [ˈmiːdɪə] / US [ˈmɪdɪə] or mediums a way of communicating information and ideas, especially to a lot of… … English dictionary
